Media
Concept Cosmetic & Mamamia: A 360° Marketing Success Story
At Show Off, our boutique marketing agency based in Sydney, we pride ourselves on working closely with our clients to identify opportunities and deliver a comprehensive 360° marketing approach. One of our standout achievements was partnering with Concept Cosmetic to take their brand to new heights.
The collaboration between Concept Cosmetic and Australia’s leading women’s blog, Mamamia, was more than just a press feature—it was a transformative campaign. This strategic partnership not only positioned Concept Cosmetic as the go-to provider for Morpheus8 treatments nationwide but also delivered an exceptional return on their marketing and PR investment.
The article on Mamamia reached a vast and engaged audience while providing a high-authority backlink that significantly boosted Concept Cosmetic's SEO performance. This enhanced their online visibility, attracting even more potential clients.
But our work didn’t stop at securing press coverage. We amplified the campaign through Mamamia’s robust social media channels, combined with Show Off’s expert social media and marketing strategies. This cohesive, multi-channel approach ensured Concept Cosmetic claimed the number one spot in Australia for Morpheus8 treatments.
At Show Off, we specialise in creating tailored marketing strategies that deliver real results for small businesses. By leveraging press, social media, and SEO, we transform opportunities into measurable success, ensuring our clients lead in their industries.
Sydney Marketing Agency